93 Superb Quotes from Thinking in Bets By Annie Duke



Thinking in Bets is a brilliant book. Not only it’s filled with wisdom but it’s also very interesting. Everyone should read this book. As Annie Duke herself says ‘’The quality of our life depends on the decisions we make plus luck’’.The author draws from her rich experience in poker to teach as how to make good decisions in life.
  
Here are the quotes that i like:

Our brains evolved to create certainty and order. We are uncomfortable with the idea that luck plays a significant role in our lives.We recognize the existence of luck, but we resist the idea that, despite our best efforts, things might not work out the way we want.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Our thinking can be divided into two streams, one that is fast, automatic,and largely unconscious, and another that is slow, deliberate, and judicious. The first system, the reflexive system, seems to do its thing rapidly and automatically, with or without our conscious awareness. The second system, the deliberative system . . . deliberates, it considers, it chews over the facts.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The value of poker in understanding decision-making has been recognized in academics for a long time.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


A poker player makes hundreds of decisions per session, all of which take place at breakneck speed. The etiquette and rules of the game discourage players from slowing down the game to deliberate, even when huge financial consequences ride on the decision. If a player takes extra time, another player can ‘call the clock’ on them. This gives the deliberating player all of seventy seconds to now make up their mind. That is an eternity in poker time.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


[In Poker]Every hand (and therefore every decision) has immediate financial consequences. In a tournament or a high-stakes game, each decision can be worth more than the cost of an average three-bedroom house, and players have to make those decisions more quickly than we decide what to order in a restaurant. Even at lower stakes, most or all of the money a player has on the table is potentially at stake in every decision. Poker players, as a result, must become adept at in-the-moment decision-making or they won’t survive in the profession.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Trouble follows when we treat life decisions as if they were chess decisions. Chess contains no hidden information and very little luck. The pieces are all there for both players to see. Pieces can’t randomly appear or disappear from the board or get moved from one position to another by chance. No one rolls dice after which, if the roll goes against you, your bishop is taken off the board. If you lose at a game of chess, it must be because there were better moves that you didn’t make or didn’t see. You can theoretically go back and figure out exactly where you made mistakes.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Poker, in contrast,[to chess] is a game of incomplete information. It is a game of decision-making under conditions of uncertainty over time. (Not coincidentally, that is close to the definition of game theory.) Valuable information remains hidden. There is also an element of luck in any outcome. You could make the best possible decision at every point and still lose the hand, because you don’t know what new cards will be dealt and revealed. Once the game is finished and you try to learn from the results, separating the quality of your decisions from the influence of luck is difficult.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

Decision quote

  Life looks more like poker, where all that uncertainty gives us the room to deceive ourselves and misinterpret the data. Poker gives us the leeway to make mistakes that we never spot because we win the hand anyway and so don’t go looking for them, or the leeway to do everything right, still lose, and treat the losing result as proof that we made a mistake. Resulting, assuming that our decision-making is good or bad based on a small set of outcomes, is a pretty reasonable strategy for learning in chess. But not in poker—or life.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 



Making better decisions starts with understanding this: uncertainty can work a lot of mischief.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Our lives are too short to collect enough data from our own experience to make it easy to dig down into decision quality from the small set of results we experience. If we buy a house, fix it up a little, and sell it three years later for 50% more than we paid, does that mean we are smart at buying and selling property, or at fixing up houses? It could, but it could also mean there was a big upward trend in the market and buying almost any piece of property would have made just as much money. Or maybe buying that same house and not fixing it up at all might have resulted in the same (or even better) profit.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
Decision quote


Admitting that we don’t know has an undeservedly bad reputation. Of course, we want to encourage acquiring knowledge, but the first step is understanding what we don’t know.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


What good poker players and good decision-makers have in common is their comfort with the world being an uncertain and unpredictable place. They understand that they can almost never know exactly how something will turn out. They embrace that uncertainty and, instead of focusing on being sure, they try to figure out how unsure they are, making their best guess at the chances that different outcomes will occur.The accuracy of those guesses will depend on how much information they have and how experienced they are at making such guesses. This is part of the basis of all bets.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


An expert trial lawyer will be better than a new lawyer at guessing the likelihood of success of different strategies and picking a strategy on this basis. Negotiating against an adversary whom we have previously encountered gives us a better guess at what our strategy should be. An expert in any field will have an advantage over a rookie. But neither the veteran nor the rookie can be sure what the next flip will look like. The veteran will just have a better guess.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

  
It is often the case that our best choice doesn’t even have a particularly high likelihood of succeeding. A trial lawyer with a tough case could be choosing among strategies that are all more likely to fail than to succeed. The goal of a lawyer in that situation is to identify the different possible strategies, figure out their best guess of the chance of success for each unpromising alternative, and pick the least awful one to maximize the quality of the outcome for their client. That’s true in any business.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


There are many reasons why wrapping our arms around uncertainty and giving it a big hug will help us become better decision-makers. Here are two of them. First, ‘I’m not sure’ is simply a more accurate representation of the world. Second, and related, when we accept that we can’t be sure, we are less likely to fall into the trap of black-and-white thinking.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


If we misrepresent the world at the extremes of right and wrong, with no shades of grey in between, our ability to make good choices—choices about how we are supposed to be allocating our resources, what kind of decisions we are supposed to be making, and what kind of actions we are supposed to be taking—will suffer. The secret is to make peace with walking around in a world where we recognize that we are not sure and that’s okay. As we learn more about how our brains operate, we recognize that we don’t perceive the world objectively. But our goal should be to try.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
Decision quote

 Decisions are bets on the future, and they aren’t ‘right’ or ‘wrong’based on whether they turn out well on any particular iteration. An unwanted result doesn’t make our decision wrong if we thought about the alternatives and probabilities in advance and allocated our resources accordingly.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  

When we think probabilistically, we are less likely to use adverse results alone as proof that we made a decision error, because we recognize the possibility that the decision might have been good but luck and/or incomplete information (and a sample size of one) intervened.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


There are a lot more choices other than the extremes of obesity or anorexia. For most of our decisions, there will be a lot of space between unequivocal ‘right’ and ‘wrong.’
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The world is a pretty random place. The influence of luck makes it impossible to predict exactly how things will turn out, and all the hidden information makes it even worse.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The most successful investors in start-up companies have a majority of bad results. If you applied to NASA’s astronaut program or the NBC page program, both of which have drawn thousands of applicants for a handful of positions, things will go your way a minority of the time, but you didn’t necessarily do anything wrong. Don’t fall in love or even date anybody if you want only positive results. The world is structured to give us lots of opportunities to feel bad about being wrong if we want to measure ourselves by outcomes. Don’t fall for it!
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


By treating decisions as bets, poker players explicitly recognize that they are deciding on alternative futures, each with benefits and risks.They also recognize there are no simple answers. Some things are unknown or unknowable. The promise of this book is that if we follow the example of poker players by making explicit that our decisions are bets, we can make better decisions and anticipate (and take protective measures) when irrationality is likely to keep us from acting in our best interest.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  

No matter how far we get from the familiarity of betting at a poker table or in a casino, our decisions are always bets. We routinely decide among alternatives, put resources at risk, assess the likelihood of different outcomes, and consider what it is that we value. Every decision commits us to some course of action that, by definition, eliminates acting on other alternatives. Not placing a bet on something is, itself, a bet.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The betting elements of decisions—choice, probability, risk, etc.—are more obvious in some situations than others. Investments are clearly bets. A decision about a stock (buy, don’t buy, sell, hold, not to mention esoteric investment options) involves a choice about the best use of financial resources. Incomplete information and factors outside of our control make all our investment choices uncertain. We evaluate what we can, figure out what we think will maximize our investment money, and execute. Deciding not to invest or not to sell a stock, likewise, is a bet.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

Decision quote


In most of our decisions, we are not betting against another person.Rather, we are betting against all the future versions of ourselves that we are not choosing. We are constantly deciding among alternative futures:one where we go to the movies, one where we go bowling, one where we stay home. Or futures where we take a job in Des Moines, stay at our current job, or take some time away from work. Whenever we make a choice, we are betting on a potential future. We are betting that the future version of us that results from the decisions we make will be better off. At stake in a decision is that the return to us (measured in money, time,happiness, health, or whatever we value in that circumstance) will be greater than what we are giving up by betting against the other alternative future versions of us.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  
Decision making quote


How can we be sure that we are choosing the alternative that is best for us? What if another alternative would bring us more happiness, satisfaction, or money? The answer, of course, is we can’t be sure. Things outside our control (luck) can influence the result. The futures we imagine are merely possible. They haven’t happened yet. We can only make our best guess, given what we know and don’t know, at what the future will look like. If we’ve never lived in Des Moines, how can we possibly be sure how we will like it?
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Ignoring the risk and uncertainty in every decision might make us feel better in the short run, but the cost to the quality of our decision-making can be immense. If we can find ways to become more comfortable with uncertainty, we can see the world more accurately and be better for it.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


People are credulous creatures who find it very easy to believe and very difficult to doubt. In fact, believing is so easy, and perhaps so inevitable,that it may be more like involuntary comprehension than it is like rational assessment.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Our default is to believe that what we hear and read is true. Even when that information is clearly presented as being false, we are still likely to process it as true.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Instead of altering our beliefs to fit new information, we do the opposite, altering our interpretation of that information to fit our beliefs.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Whether it is a football game, a protest, or just about anything else, our pre-existing beliefs influence the way we experience the world. That those beliefs aren’t formed in a particularly orderly way leads to all sorts of mischief in our decision-making.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


It doesn’t take much for any of us to believe something. And once we believe it, protecting that belief guides how we treat further information relevant to the belief.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Fake news works because people who already hold beliefs consistent with the story generally won’t question the evidence. Disinformation is even more powerful because the confirmable facts in the story make it feel like the information has been vetted, adding to the power of the narrative being pushed.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


We are wired to protect our beliefs even when our goal is to truthseek.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


We bet on our beliefs. We don’t vet those beliefs well before we form them. We stubbornly refuse to update our beliefs.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The more objective we are, the more accurate our beliefs become. And the person who wins bets over the long run is the one with the more accurate beliefs.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

Decision quote


Forcing ourselves to express how sure we are of our beliefs brings to plain sight the probabilistic nature of those beliefs, that what we believe is almost never 100% or 0% accurate but, rather, somewhere in between.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  

Acknowledging uncertainty is the first step in measuring and narrowing it. Incorporating uncertainty in the way we think about what we believe creates open-mindedness, moving us closer to a more objective stance toward information that disagrees with us.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Declaring our uncertainty in our beliefs to others makes us more credible communicators. We assume that if we don’t come off as 100% confident, others will value our opinions less. The opposite is usually true.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Our default is to believe what we hear, without vetting the information too carefully.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Experience can be an effective teacher. But, clearly, only some students listen to their teachers. The people who learn from experience improve, advance, and (with a little bit of luck) become experts and leaders in their fields.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


When the future coughs on us, it is hard to tell why.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The way our lives turn out is the result of two things: the influence of skill and the influence of luck. .. An outcome like losing weight could be the direct result of a change in diet or increased exercise (skill), or a sudden change in our metabolism or a famine (luck). We could get in a car crash because we didn’t stop at a red light (skill) or because another driver ran a red light (luck). A student could do poorly on a test because they didn’t study (skill) or because the teacher is mean (luck).
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

  
If making the same decision again would predictably result in the same outcome, or if changing the decision would predictably result in a different outcome, then the outcome following that decision was due to skill. If, however, an outcome occurs because of things that we can’t control (like the actions of others, the weather, or our genes), the result would be due to luck. If our decisions didn’t have much impact on the way things turned out, then luck would be the main influence.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  
Decision making quote


Outcomes don’t tell us what’s our fault and what isn’t, what we should take credit for and what we shouldn’t…we can’t simply work backward from the quality of the outcome to determine the quality of our beliefs or decisions…
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


A negative outcome could be a signal to go in and examine our decision-making. That outcome could also be due to bad luck, unrelated to our decision, in which case treating that outcome as a signal to change future decisions would be a mistake. A good outcome could signal that we made a good decision. It could also mean that we got lucky, in which case we would be making a mistake to use that outcome as a signal to repeat that decision in the future.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The way things turn out could be the result of our decisions, luck, or some combination of the two. Just as we are almost never 100% wrong or right, outcomes are almost never 100% due to luck or skill.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

learning from experience quote


Taking credit for the good stuff means we will often reinforce decisions that shouldn’t be reinforced and miss opportunities to see where we could have done better. To be sure, some of the bad stuff that happens is mainly due to luck. And some of the good stuff that happens is mainly due to skill. I just know that’s not true all the time. 100% of our bad outcomes aren’t because we got unlucky and 100% of our good outcomes aren’t because we are so awesome. Yet that is how we process the future as it unfolds.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


There are elements of luck and skill in virtually any outcome.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


we blame our own bad outcomes on bad luck, when it comes to our peers, bad outcomes are clearly their fault. While our own good outcomes are due to our awesome decision-making, when it comes to other people, good outcomes are because they got lucky.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

  
When someone else at work gets a promotion instead of us, do we admit they worked harder than and deserved it more than we did? No, it was because they schmoozed the boss. If someone does better on a test at school, it was because the teacher likes them more. If someone explains the circumstances of a car accident and how it wasn’t their fault, we roll our eyes. We assume the cause was their bad driving…. The systematic errors in the way we field the outcomes of our peers comes at a real cost. It doesn’t just come at the cost of reaching our goals but also at the cost of compassion for others.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Blaming others for their bad results and failing to give them credit for their good ones is under the influence of ego. Taking credit for a win lifts our personal narrative. So too does knocking down a peer by finding them at fault for a loss. That’s schadenfreude: deriving pleasure from someone else’s misfortune. Schadenfreude is basically the opposite of compassion.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

Decision making quote

  
We can learn better and be more open-minded if we work toward a positive narrative driven by engagement in truth-seeking and striving toward accuracy and objectivity: giving others credit when it’s due,admitting when our decisions could have been better, and acknowledging that almost nothing is black and white.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Be a better credit-giver than your peers, more willing than others to admit mistakes, more willing to explore possible reasons for an outcome with an open mind, even, and especially, if that might cast you in a bad light or shine a good light on someone else. In this way we can feel that we are doing well by comparison because we are doing something unusual and hard that most people don’t do. That makes us feel exceptional.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  

Thinking in bets triggers a more open-minded exploration of alternative hypotheses,.. We are more likely to explore the opposite side of an argument more often and more seriously—and that will move us closer to the truth of the matter.Thinking in bets also triggers perspective taking, leveraging the difference between how we field our own outcomes versus others’ outcomes to get closer to the objective truth. We know we tend to
discount the success of our peers and place responsibility firmly on their
shoulders for their failures. A good strategy for figuring out which way to
bet would be to imagine if that outcome had happened to us.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


When you look at the outcomes of others from their perspective, you have to ask yourself, ‘What if that had happened to me?’ You come up with more compassionate assessments of other people where bad things aren’t always their fault and good things aren’t always luck. You are more likely to walk in their shoes.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The cumulative effect of being a little better at decision-making, like compounding interest, can have huge effects in the long run on everything that we do.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


We don’t win bets by being in love with our own ideas. We win bets by relentlessly striving to calibrate our beliefs and predictions about the future to more accurately represent the world. In the long run, the more objective person will win against the more biased person. In that way, betting is a form of accountability to accuracy.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Accountability is a willingness or obligation to answer for our actions or beliefs to others. A bet is a form of accountability. If we’re in love with our own opinions, it can cost us in a bet.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The only way in which a human being can make some approach to knowing the whole of a subject, is by hearing what can be said about it by persons of every variety of opinion,and studying all modes in which it can be looked at by every character of mind. No wise man ever acquired his wisdom in any mode but this; nor is it in the nature of human intellect to become wise in any other manner.”
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


To get a more objective view of the world, we need an environment that exposes us to alternate hypotheses and different perspectives. That doesn’t apply only to the world around us: to view ourselves in a more realistic way, we need other people to fill in our blind spots.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


we can’t know the truth of a matter without hearing the other side.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Accuracy, accountability, and diversity wrapped into a group’s charter all contribute to better decision-making, especially if the group promotes thinking in bets.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


When we have a negative opinion about the person delivering the message, we close our minds to what they are saying and miss a lot of learning opportunities because of it. Likewise, when we have a positive opinion of the messenger, we tend to accept the message without much vetting. Both are bad.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The accuracy of the statement should be evaluated independent of its source.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Only way to gain knowledge and approach truth is by examining every variety of opinion. We learn things we didn’t know. We calibrate better. Even when the result of that examination confirms our initial position, we understand that position better if we open ourselves to every side of the issue. That requires openmindedness to the messages that come from places we don’t like.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


When we make in-the-moment decisions (and don’t ponder the past or future), we are more likely to be irrational and impulsive.This tendency we all have to favor our present-self at the expense of our future-self is called temporal discounting.We are willing to take an irrationally large discount to get a reward now instead of waiting for a  bigger reward later.  
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  

We are built for temporal discounting, for using the resources that are available to us now as opposed to saving them for a future version of us that we aren’t particularly in touch with in the moment of the decision. Time traveling can get us in touch with that future version of us. It can get future-us to remind present-us, ‘Hey, don’t discount!’ Or at least, “Don’t discount so much!”
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Bringing our future-self into the decision gets us started thinking about the future consequences of those in-the-moment decisions. Seeing our aged-self in the mirror, along with a spreadsheet showing us how future-us has to struggle to get by, is a persuasive reminder to put aside some discretionary spending money for retirement. It’s that tap on the shoulder from our future-self. ‘Hey, don’t forget about me. I’m going to exist and I’d like you to please take that into account.’
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

decision making quote


 Moving regret in front of a decision has numerous benefits. First, obviously, it can influence us to make a better decision. Second, it helps us treat ourselves (regardless of the actual decision) more compassionately after the fact. We can anticipate and prepare for negative outcomes. By planning ahead, we can devise a plan to respond to a negative outcome instead of just reacting to it. We can also familiarize ourselves with the likelihood of a negative outcome and how it will feel.Coming to peace with a bad outcome in advance will feel better than refusing to acknowledge it, facing it only after it has happened.After-the-fact regret can consume us.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


we are capable of treating things that will have little effect on our long-term happiness as having significant impact. Our decision-making becomes reactive, focused on off-loading negative emotions or sustaining positive emotions from the latest change in the status quo.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The decisions driven by the emotions of the moment can become a self-fulfilling prophecy, degrading the quality of the bets we make,increasing the chances of bad outcomes, and making things worse.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


 Our in-the-moment emotions affect the quality of the decisions we make in those moments, and we are very willing to make decisions when we are not emotionally fit to do so.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Bad outcomes can have an impact on your emotions that compromise your decision-making going forward so that you make emotionally charged, irrational decisions that are likely to result in more bad outcomes that will then negatively impact your decision-making going forward and so on.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  

We’ve all had this experience in our personal and professional lives: blowing out of proportion a momentary event because of an in-the moment emotional reaction.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


When we take the long view, we’re going to think in a more rational way.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


A barrier-reducing contract would be to precommit to carry healthy snacks in our bag, so we can increase the probability, if we’re doing any idle eating, that we can make a better choice since we have drastically reduced the effort it takes to grab a healthier snack. In all these instances, the precommitment or predecision doesn’t completely bind our hands to the mast. An emotional, reactive, irrational decision is still physically possible (though, to various degrees, more difficult).
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

Decision making quote


The more expert the player, the further into the future they plan.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  

Being able to respond to the changing future is a good thing; being surprised by the changing future is not. Scenario planning makes us nimbler because we’ve considered and are prepared for a wider variety of possible futures. And if our reconnaissance has identified situations where we are susceptible to irrationality, we can try to bind our hands with a Ulysses contract.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 
  

Reconnaissance of the future dramatically improves decision quality and reduces reactivity to outcomes.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


The most common form of working backward from our goal to map out the future is known as backcasting. In backcasting, we imagine we’ve already achieved a positive outcomeThen we think about how we got there. Let’s say an enterprise wants to develop a three-year strategic plan to double market share, from 5% to 10%. Each person engaged in the planning imagines holding up a newspaper whose headline reads ‘Company X Has Doubled Its Market Share over the Past Three Years.’The team leader now asks them to identify the reasons they got there,what events occurred, what decisions were made, what went their way to get the enterprise to capture that market share. This enables the company to better identify strategies, tactics, and actions that need to be implemented to get to the goal.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Working backward helps even more when we give ourselves the freedom
to imagine an unfavorable future.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Despite the popular wisdom that we achieve success through positive visualization, it turns out that incorporating negative visualization makes us more likely to achieve our goals.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


we need to have positive goals, but we are more likely to execute on those goals if we think about the negative futures. We start a premortem by imagining why we failed to reach our goal: our company hasn’t increased its market share; we didn’t lose weight; the jury verdict came back for the other side; we didn’t hit our sales target. Then we imagine why. All those reasons why we didn’t achieve our goal help us anticipate potential obstacles and improve our likelihood of succeeding.
  ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 


Imagining both positive and negative futures helps us build a more realistic vision of the future, allowing us to plan and prepare for a wider variety of challenges, than backcasting alone. Once we recognize the things that can go wrong, we can protect against the bad outcomes, prepare plans of action, enable nimble responses to a wider range of future developments, and assimilate a negative reaction in advance so we aren’t so surprised by it or reactive to it. In doing so, we are more likely to achieve our goals.
 ― Annie Duke, Thinking in Bets: Making Smarter Decisions When You Don't Have All the Facts 

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